They say that if you're looking forward to giving someone a truly authentic cannabis experience, you can't go wrong with a good old-fashioned baked good.
Whether your customer is craving a classic chocolate chip cookie or a more unique flavor like snickerdoodle, there's no denying the appeal of a delicious, home-baked treat.
And let's face it, sometimes they just want to eat something that tastes good, without all the bells and whistles.
So next time around, don't forget about the humble baked goods among your heap of edibles.
Innovation provides indulgent offerings to cannabis consumers
The cannabis baked goods category is growing rapidly, thanks to innovation in the industry. Manufacturers are developing new products and technologies to improve the quality and safety of cannabis-infused baked goods.
One area of innovation is the use of new ingredients. Manufacturers are using ingredients like terpenes and flavonoids to enhance the flavor and aroma of cannabis-infused baked goods. They are also using ingredients like gluten-free flour and vegan butter to create products that appeal to a wider range of consumers.
Another area of innovation is the use of new technologies. Manufacturers are using technologies like nanotechnology to create more precise and consistent doses of THC and CBD. They are also using technologies like encapsulation to protect the cannabinoids from degradation.
The innovation in the cannabis baked goods category is helping to make these products more appealing and accessible to consumers. As the industry continues to grow, we can expect to see even more innovation in the years to come.
The future is baked : how businesses are staying relevant in the space with baked goods
Cannabis baked goods are like fine wine: they get better with age... but not too much age! Recognizing this , Love’s Oven, a family-owned O.G cannabis bakery in the heart of Denver Colorado, pointed out the importance of thoroughly mixing ingredients for achieving homogeneity in the formulation in their production process. This increased the shelf life of their products from three to six months without using artificial preservatives.
According to CEO Peggy Moore, their corporate chef developed recipes and processes that allowed good infusion by making sure the THC is dispersed throughout the product all the while maintaining the great taste and texture of the baked goods. Their latest product, Crème Brûlée bites, are infused with cannabis using Azuca's TiME Infusion technology, which delivers the effects of the cannabis quickly and effectively.
Aside from its own baked goods, Love’s Oven also produces Pass the Peace sandwich cookies, Sinsere chocolates, and Trulieve Florida Edibles through brand partnerships in an effort to stay relevant within the baked goods space.
Big Pete’s, California’s original cannabis cookie, have also seen a solid growth in their business. But, they also have more than cookies on their plate, getting into more categories and growing their brand. They expanded into the arena of effects-based products. Seeing that there was no sleepytime cookie, they launched Sleepytime mini indica cookies with 10 mg THC and 5 mg CBN, which they claimed that if you eat enough, you’re surely going down.
Big Pete’s also collaborated with celebrities to gain traction in the cannabis space. Their latest is with heavyweight boxer Mike Tyson, who has created his own signature cookie called the Tyson 2.0 cookie. The cookie is made with 100 mg of THC and is available in an Oatmeal Chocolate Chip flavor. Moreover, the company has been offering its cannabutter in dispensaries for about a year, allowing customers to make their own baked goods or other savory creations.|
So, what’s the upside?
Cannabis manufacturers like you can benefit from the rise of cannabis-infused baked goods through:
Targeting a wider audience. Regardless of their age and experience with cannabis, baked goods are familiar and comforting for many people. Baked goods then have a greater edge over other types of edibles, such as gummies and chocolates. Cannabis manufacturers can also partner with restaurants and cafes.
Creating unique and innovative products. There are endless possibilities for creating unique flavors and textures for cannabis-infused products. Manufacturers can experiment with different dosages of THC and CBD to create products that meet the needs of different ingredients.
Creating unique and innovative products. There are endless possibilities for creating unique flavors and textures for cannabis-infused products. Manufacturers can experiment with different dosages of THC and CBD to create products that meet the needs of different ingredients.
Harnessing spray drying for high-quality baked goods
Spray dryers are a versatile tool used to create a variety of cannabis-infused products for baked goods. Here’s why:
Consistency: With spray dryers, you can be sure that your baked goods will be on point every time, with the same texture, flavor, and potency. No more surprises!
Efficiency: Spray dryers are a time-saver. They can process large quantities of food quickly and easily, so you can get your baked goods on the shelves (or in your customers' hands) faster.
Safety: Spray dryers are a safe way to infuse cannabis into food. They use a controlled process that prevents the cannabis from coming into contact with heat or oxygen, which can degrade its potency.
Yamato spray dryers take the process to the next level with their K-Thermocouple sensor, offering temperature control that's more accurate and stable than the commonly used PT-100 sensor in other brands. In addition to the inlet temperature control, which is standard for all spray dryers on the market, the Yamato spray dryers also give you control over the outlet temperature, providing you with an unprecedented level of precision.
Want to gain that competitive advantage?
Smart partnerships will help you get it right the first time. With TC, we help businesses emerge and grow into leaders using the best technology that supports consumer demand and builds better processes. With our century-long industry experience, our commitment to value-added partnerships make us the perfect match for your next venture.
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